Project Overview
This project showcases product visuals created with AI as an alternative to traditional photo shoots, helping consumer brands develop high-quality marketing content for web, social media, and e-commerce platforms. The aim was to achieve a studio-quality look while reducing time, cost, and production effort.
The result: a faster, more flexible, and scalable way to produce consistent, high-impact visuals without the need for reshoots or studio sessions.
Design Direction
The visuals include a range of photorealistic image sets produced for different brands, each tailored for use in campaigns, ads, and marketplaces. Every image was customised to reflect the brand’s identity, with full control over lighting, backgrounds, props, and overall mood. This approach allowed for creative flexibility while keeping brand consistency across all assets.